Project Summary
I served as the pivotal link between clients and internal teams, including the Art Director, Photo Studio, color correction specialists, quality control team, and the production team. This role involves overseeing the entire production process of ads from start to finish, encompassing concepted layouts, creative photo direction, pricing management, and prepress/preflighting. As part of the dynamic Creative Services team, I've contributed to providing layout design, photography planning and quality control, to clients nationwide. My intuition for finding smart and engaging design solutions aligns seamlessly with the team's commitment to enhancing every moment in the shopper's journey, from eye-catching packaging designs to in-store signage.
Labor Day Ad
Project: Labor Day Advertisement, 8 pages
Client: Hy-Vee
Category: Commercial Print Advertisement
Date: 08/28/2023
No. Printed: ~ 1,250,000
Client: Hy-Vee
Category: Commercial Print Advertisement
Date: 08/28/2023
No. Printed: ~ 1,250,000
Pages
Easter Ad
Project: Easter Advertisement, 8 pages
Client: Hy-Vee
Category: Commercial Print Advertisement
Date: 04/13/2022
No. Printed: ~ 1,400,000
Client: Hy-Vee
Category: Commercial Print Advertisement
Date: 04/13/2022
No. Printed: ~ 1,400,000
Pages
Seafood Sale
Project: Seafood Sale, 4 pages
Client: Hy-Vee
Category: Commercial Print Advertisement
Date: 03/02/2022
No. Printed: ~ 1,400,000
Client: Hy-Vee
Category: Commercial Print Advertisement
Date: 03/02/2022
No. Printed: ~ 1,400,000
Pages
Christmas Ad
Project: Christmas Advertisement, 4 pages
Client: Hy-Vee
Category: Commercial Print Advertisement
Date: 12/22/2021
No. Printed: ~ 4,800,000
Client: Hy-Vee
Category: Commercial Print Advertisement
Date: 12/22/2021
No. Printed: ~ 4,800,000
Pages
